NEW · The Story System: your first posts go live by day 30 →
Jubilee Digital Studio
← The Jubilee Journal Golf · Outings & Events

How to Film a Golf Outing So You Get a Year of Content

A shot-by-shot plan for filming a golf outing in Northeast Ohio so one day turns into a year of posts, sponsor videos and next year's promo.

By Kameron Rudd · October 27, 2026 · 7 min read

Most golf outings get filmed the same way. Someone's cousin walks around with a phone, grabs a few clips of people laughing in carts, and the video shows up in a Facebook post two weeks later. Then nothing.

That's a waste. A golf outing is one of the few days a year when your members, sponsors, staff and supporters are all in one place, in good clothes, in a good mood, on a course that looks its best. If you plan the shoot right, that one day can feed your social media, your sponsor recap, your website and next year's promo until the next outing comes around.

Here's how we plan outing shoots for golf courses, country clubs and charity events across Northeast Ohio — from Akron and Cuyahoga Falls to Hudson, Medina and Canton.

Start with the question: who needs to see this later?

Before anyone picks up a camera, write down who the video is really for. For most outings, it's four groups:

  1. Sponsors — they want proof their money showed up: their logo, their hole sign, their people having a good time.
  2. Next year's golfers — they need a reason to sign up again (and bring a foursome).
  3. Members or donors — they want to feel part of something.
  4. Your own feed — you need 20–40 posts' worth of material, not one recap.

Every shot on the list below maps to one of those four. If a shot doesn't help anyone, skip it.

The shot list (in the order the day happens)

1. Setup and arrival (before the first golfer shows up)

  • Wide shots of the course in morning light — dew on the fairway, flags, the clubhouse
  • Carts lined up, bag tags, gift tables, the registration table being set
  • Close-ups of every sponsor sign and banner (do this while nobody's in the way)
  • Staff setting up — these become "behind the scenes" posts later

Why it matters: this is your cleanest footage of the day. It's also what you'll use in next year's "save the date" promo.

2. Registration and the range

  • Golfers checking in, handshakes, hugs, "first time here?" moments
  • Slow-motion swings on the driving range
  • Foursomes posing together (shoot both a photo and a 3-second video clip)

3. Shotgun start

  • The announcement and the rules talk (short clips only)
  • A wide shot of carts rolling out at the same time — the clip almost every outing video ends up using
  • A drone shot if the course allows it and the weather cooperates

4. On the course (the long middle)

Don't try to follow every group. Pick 4–6 holes and rotate:

  • Sponsor holes: the sign plus a golfer teeing off in front of it — one per sponsor
  • Contest holes: closest-to-the-pin, longest drive, hole-in-one car. Be there for the reaction, not just the swing
  • Beverage cart and food stops: people relax here and the best candid moments happen
  • Putts: a made putt with a group celebration is gold for Reels

5. Short interviews (the part most people skip)

This is where a year of content really comes from. Grab 30–60 seconds each with:

  • The organizer: "Why does this outing matter?"
  • A sponsor: "Why do you support this?"
  • A first-time golfer: "What surprised you today?"
  • A longtime golfer: "How many years have you played this one?"
  • If it's a charity outing: someone the money actually helps

Keep it like a conversation. No scripts. Shoot it off the course, somewhere quiet with shade and a good background — not next to a running cart.

6. Dinner, awards and the wrap

  • Room details before people sit down
  • The check presentation or the total raised (for charity events)
  • Award winners with their trophy, photo and video
  • The organizer's thank-you speech (just the best 15 seconds)

What one outing day turns into

Here's what a well-shot outing can give you over the next 12 months:

  • 60–90 second recap reel — Instagram, TikTok, Facebook. Within a week of the outing.
  • 2–4 minute highlight film — website, email, YouTube. Within a month.
  • One short clip per sponsor — sent to each sponsor to share. Within a month.
  • 5–10 interview clips — social posts through the off-season. Winter.
  • Photo albums — Facebook, website gallery, newsletter. Within a week.
  • "Save the date" teaser — social and email. Early spring.
  • "Registration open" promo — social, email, website. When signups open.
  • Countdown posts — Stories and feed. 4 weeks out from the next outing.

That's a year of posts from one day. The interview clips alone carry you through the slow Northeast Ohio winter — when most golf accounts go silent. (More on that in why Northeast Ohio brands go quiet in winter.)

The mistakes we see most

  • No sound. Wind on a golf course wrecks phone audio. Interviews need a real mic.
  • Only shooting the golf. The swing is the least interesting part. People, reactions and sponsors are what get shared.
  • Missing the sponsor shots. If a sponsor can't see their logo in the recap, they're harder to bring back next year.
  • Posting once and forgetting it. The recap gets one good week. The rest of the footage is where the value is.
  • Waiting too long. A recap posted a month later loses most of its energy. Get one clip up within 48 hours, even if the full film comes later.

DIY or hire a crew?

If your outing is small and you've got a volunteer who's good with a phone, use the shot list above and you'll be ahead of most events. Give them a gimbal and a clip-on mic and tell them to stick to your chosen holes during the long middle stretch.

If sponsors are a big part of your outing, or you want next year's field to grow, a crew pays off in what you can do with the footage. Two shooters can cover the course and the interviews at the same time, and you get edited cuts ready for every platform. That's what our event videography in Ohio service is built for.

Planning a 2027 outing? Start now.

The best time to plan next year's outing video is right now, while this year's is still fresh. Lock your date with the course, tell your sponsors you'll be filming for them, and decide what you want the video to do — sell out the field, keep sponsors, or tell the story of the cause.

Jubilee Digital Studio films golf outings, club events and tournaments across Northeast Ohio — Akron, Cuyahoga Falls, Hudson, Medina, Canton and the rest of Summit, Stark and Medina counties. See how we work with courses on our golf course marketing page, or if your outing is in Stark County, check out our Canton video production page. Ready to talk? Apply here and tell us about your outing.

FAQ

How long should a golf outing recap video be?
For social, 60 to 90 seconds. For your website and sponsors, a 2 to 4 minute highlight film. Make both from the same footage.

Can you film a golf outing with a drone?
Often, yes, but it depends on the course and the airspace. Ask the course first, and use a licensed pilot.

What should we send sponsors after the outing?
A short clip with their sign and their people in it, plus 5 to 10 photos. It's the easiest way to keep them for next year.

When should we post the outing video?
Get one short clip up within 48 hours. Post the full recap within a week. Spread interview clips and photos out over the off-season.

Do you film golf outings outside Akron?
Yes. We film across Northeast Ohio, including Cuyahoga Falls, Hudson, Medina, Canton, Stow and Cleveland.

Want this done for you?

Jubilee is a story-led content studio in Cuyahoga Falls. We shoot, edit and post for brands and experiences across Northeast Ohio.

See how the Story System works →
Northeast Ohio's story-led content studio

Ready to tell your story?

We shoot, edit and post story-driven content for brands and experiences across Akron, Cleveland and beyond.

Apply in 4 questions →